Crisis Communication
Crisis Communication
Helping You Navigate the Storm
Leading organizations build trust before a crisis hits and maintain trust during one. To effectively do so requires forethought and preparation to ensure timely and accurate communication while protecting lives and reputations. Red Sky has been at the table and on the scene alongside public and private companies, individuals and communities to both prepare for the inevitable, and manage through the crisis.
Rapid Response
When a crisis strikes, every moment counts. Red Sky’s Rapid Response service provides immediate, expert guidance during those critical first hours and days. Our seasoned crisis team mobilizes quickly to assess the situation, establish communication protocols, coordinate with stakeholders, and develop messaging that protects both public safety and your reputation.
Having navigated numerous high-stakes scenarios across multiple industries, we understand that clear, consistent communication builds trust when it matters most. From data breaches to workplace incidents, natural disasters to public controversies, Red Sky stands ready to help you weather any storm.
Preparation & Training
Don’t wait until crisis strikes to develop your response strategy. Red Sky’s Crisis Preparation and Training services help organizations identify vulnerabilities, create comprehensive communication plans, and build the skills needed to navigate emergencies effectively. We conduct detailed vulnerability assessments to identify your unique risk exposure, then develop customized crisis communication plans with clear protocols, messaging templates, and activation procedures.
By investing in preparation today, you ensure your organization can respond with confidence tomorrow, protecting both operations and reputation when facing the unexpected.
Reputation Protection
Your reputation is your most valuable asset—and the most vulnerable during a crisis. Red Sky’s Reputation Protection service provides ongoing support to safeguard your organization’s standing before, during and after challenging situations.
Through our retainer relationship, we become an extension of your team, with several added benefits. We help you identify potential threats, develop proactive messaging strategies, and create response frameworks for various scenarios.
When issues do arise, we’re already familiar with your organization, allowing for faster, more effective response. This proactive approach transforms crisis management from reactive defense to strategic advantage—because the best crisis is the one you prevent.
Stay Ahead of the Storm!
Our monthly Storm Signals newsletter delivers actionable crisis insights directly to your inbox. Each issue features our ‘3-2-1’ approach: 3 crises in the news, 2 prompts for your crisis planning, and 1 key takeaway to implement immediately.